Distro
BRAND, CONCEPT, EDITORIAL PRODUCTION, EDITING
Appy — Best Consumer iPad Publication — Engadget Distro
SPD — Award of Excellence (Gold) — Engadget Distro
Webby -- Honoree News Sites and Apps
One year after the launch of the first iPad, Apple introduced Newsstand, a sort of app store within an app store for digital publishers. That same day Engadget launched Distro, with Christopher as its executive editor. The first ever tablet magazine from a digital-first property, Distro served as a highly designed weekly alternative to the onslaught of headlines in a 24-hour news cycle. Each issue included exclusive content, regular columns, and features, a curated selection of news from Engadget and long-form original reporting. As the magazine’s founding editor, Christopher worked with a team of developers and designers to create this one-of-a-kind, award-winning publication.
Engadget published 109 issues of Distro in a two-year period, receiving awards and recognition from the Webbys, Appys, and the Society of Publication Designers among others. With more than half a million downloads of its Android and Apple apps, Distro proved strong competition for print-first publications like Wired. It would go on to become the template for the Huffington Post’s award-winning digital magazine, and begin a years-long pursuit of original reporting and long-form storytelling that would propel Engadget into its second decade online.
Credits:
Executive Editor: Christopher Trout